Results-focused life coaching isn’t about motivation hacks or chasing the next dopamine hit. It’s about ownership. Real routines. Tangible growth. At 100XEDGE, we’ve coached through burnout, identity shifts, fractured relationships, and big life pivots—not with BS gimmicks or the latest FB or Instagram reel, but with frameworks that stick. If you’re ready to ditch the noise and build a system that actually works, this is where it starts.
Welcome to 100XEDGE, where Results-Focused Life Coaching helps you achieve your goals.
We’re Phil and Catherine Wall—results-focused life coaches, married since 1999, parents of two, and founders of 100X EDGE Results-Focused Life Coaching. We’ve been where you are. Struggles in marriage. Seasons of burnout. Times of drifting. Crises of identity. We didn’t just push through—we built a system that works. And over time, it’s helped men, women, and couples create real momentum in their lives too.
What Makes Results-Focused Life Coaching Different—And Why It Had to Exist
100XEDGE is results-focused life coaching for real life. It’s where people stop performing and start transforming.
Built for those ready to trade excuses for execution.
Rather than hype, it prioritizes routines. Designed for men, women, and couples who are done dabbling and ready to lead with intent.
This isn’t theory. This is traction.
What Does Results-Focused 100X EDGE Life Coaching Mean?
Excellence. Determination. Growth. Endurance
These four values aren’t just a slogan. They’re a strategy for living, leading, and lasting transformation. Here’s what each one means in real life—and how it shows up in every part of 100XEDGE coaching:
Excellence: Showing Up When No One’s Watching
Excellence isn’t perfection. It’s intentionality.
It means doing what you said you’d do. For example, it means showing up for your life with focus instead of frenzy. At 100XEDGE, excellence looks like:
- Waking up early when no one’s watching
- Keeping your word when it’s inconvenient
- Rebuilding your health with small, stacked wins
Much of the Western world rewards shortcuts and shiny objects. Instead, we teach our clients to pursue mastery, not mediocrity, because men and women with a personal standard of excellence become unshakable in leadership and legacy.
Determination: powering through the Dip.
Determination is grit in motion.
When the excitement fades, determination is your second wind, when Plan A failed, and Plan B is you—getting back up.
Our clients aren’t strangers to struggle. They’re juggling businesses, families, stress, identity shifts, and silent pressure. Consequently, they need more than motivation.
Determination is the trait we train through 100-day sprints, personal routines, and real-world testing.
As the Mayo Clinic explains, “Resilient people are made, not born. It’s a skill you can practice and strengthen—just like a muscle.”
That’s exactly what we do. We don’t wait for motivation to show up. We train it in—daily, deliberately. For more on how to literally build discipline muscle, check out our blog post How to Build Daily Discipline—no gimmicks, just practical tactics for staying consistent.
We teach:
- How to press through emotional fatigue
- How to recover from a failed routine without shame
- How to rewrite self-talk when your inner critic gets loud
Growth: Becoming the Architect of Your Life
Growth isn’t a podcast. It’s a practiced lifestyle.
Everyone talks about growth. However, few people design it.
We build growth through:
- Daily journaling + routine tracking
- Health challenges customized per client
- Reflection questions tied to our Tracker system
As James Clear writes in Atomic Habits, “You do not rise to the level of your goals. You fall to the level of your systems.”
That’s why small, consistent routines matter so much. Explore Small Steps, Big Wins Through Routines to see how simple routines compound into massive change.
Growth at 100XEDGE is not optional. It’s integrated. That’s why our clients build emotional, spiritual, physical, and financial muscles simultaneously.
Endurance: The strength to stay in the game.
Endurance is what separates peak performers from peak pretenders.
- It’s built through discipline and routine
- It’s tested by accountability
- And it’s refined in real life—not retreats
We don’t build motivational moments. We build routines (not habits) that hold up under pressure.
Our 100-day framework we coach and train clients to stay consistent when motivation dies, when feelings fade, and when obstacles stack up.
Every 100XEDGE client is coached and trained to build and become their own system. That’s what makes the change permanent.
Together, these four values form a coaching framework that works. Not for a season—but for life.
The 100XEDGE Values
At 100XEDGE, we don’t just coach change—we train you to embody it. These four values drive every transformation. They’re your foundation for personal discipline, leadership, and resilience that lasts.
🏆 Excellence
Doing what you said you’d do—even when no one’s watching. It’s not perfection—it’s personal accountability.
🔥 Determination
Grit in motion. It’s your fuel after Plan A fails. Because resilience starts where excuses end.
📈 Growth
Growth isn’t optional—it’s integrated. We track progress across mindset, health, wealth, and spirit.
💪 Endurance
Endurance is consistency over distance. Built through routine. Refined through pressure. Anchored in purpose.
Results-Focused Life Coaching. How We Got Here.
We didn’t start out as coaches.
Phil served in the New Zealand Navy and worked in high-risk industries before becoming a real estate entrepreneur. Catherine navigated a career in Public Relations, home-schooled kids, and became a results-focused high-performance coach later in life.
Between us, we’ve rebuilt from identity crises, financial pressure, and the ups and downs of marriage.
Why 100XEDGE works
After coaching and mentoring for many years, we noticed a pattern: people didn’t lack knowledge—they lacked integration. They had success in one area and chaos in another. 100XEDGE was born out of that gap.
It’s a proven system built from:
- Phil’s 100-day personal transformation challenge
- Catherine’s framework from 50: A Woman’s Guide to Living With Intent
- Hundreds of 1:1 coaching sessions across 20 years
What Makes 100XEDGE Results-Focused Coaching Different?
We work in the real world.
Not in ivory towers. Not in fantasyland.
We work with people who have bills to pay, kids to raise, marriages to protect, and dreams that still keep them up at night.
Our clients are business owners, teachers, parents, leaders, and everyday warriors.
They’re not broken. They’re just ready for better.
They’re not interested in gimmicks or excuses.
They’re here to do the work—because they know that lasting change starts from the inside out.
We coach people who can’t afford to crash.
But they know something’s got to shift.
And they’re not waiting for permission.
Because no two clients are the same and no one-size-fits-all routines we focus on:
Customized Life Coaching
Built Around Your Reality
We don’t coach the ideal. We coach your real life.
Every plan we build fits your actual schedule, responsibilities, and energy—because life doesn’t pause for personal development. We design routines that work in the chaos, not just in the calm.
No fantasy calendars. No one-size-fits-all. Just smart, sustainable systems tailored to you—so change sticks, even when life throws punches.
Results Focused Tracker-Driven Adjustments
We don’t guess. We measure.
Progress isn’t about perfection—it’s about tracking the truth across five key domains of your life. Every day. Every week. Every 30 days, we reassess and recalibrate to match your growth curve, not someone else’s blueprint.
This is intentional living with real-time feedback.
And what gets adjusted? That’s where transformation lives.
Rooted in Identity Work
We don’t promote habits. We build routines—routines that align with who you are and who you’re becoming.
Because this isn’t about just checking boxes or chasing quick wins. It’s about stepping into the identity of a man or woman who leads from the front, lives with intent, and doesn’t wait for permission to change.
Your routines should reflect your values.
Your actions should echo your future.
And the life you’re building? It starts with who you believe you are.
Lived experience
We don’t coach from theory. We coach from the trenches.
What we teach, we live—every day. The wins, the setbacks, the early mornings, the hard conversations, the intentional choices. This is real life, not a highlight reel.
From marriage to mindset, parenting to purpose—we walk the talk so you can walk yours with confidence.
No fluff. No gimmicks. Just daily disciplines, honest reflection, and a commitment to growth that’s built to last.
Behaviour + Identity
Lasting change starts in the mind and shows up in your life.
We help you shift how you see yourself, so your routines, decisions, and leadership rise to match. This isn’t surface-level behaviour hacking. This is identity-first transformation.
Because when you change what you believe about yourself, you change how you show up—in your marriage, your work, your habits, your health, your home.
Change from the inside out. That’s where the real wins happen.
Our Promise: You will never wonder what to do next. You’ll have clarity, accountability, and momentum within your first 30 days.
Our coaching isn’t talk—it’s tools. Dive into the 100XEDGE Leadership Scorecard™ to see how we measure growth across character, execution, and relationships—and multiply that impact across every domain of your life.
How Result-Focused Life Coaching Works: The 100-Day Tracker System
Every coaching journey includes our 100XEDGE Tracker, built to measure daily routines across five domains:
- Head: Mindset, clarity, mental toughness
- Heart: Emotional regulation, spiritual connection
- Health: Nutrition, movement, recovery
- Routines: Daily disciplines, time mastery
- Home: Marriage, parenting, personal presence
Clients record and reflect daily. Each tracker is customized, measurable, and adapted every 30 days to fit your growth curve.
As the Mayo Clinic notes, tracking your stress and naming your emotional responses is a critical part of building real resilience.
That’s why emotional regulation isn’t an afterthought in our coaching—it’s baked right into the system.
- Sleeping 90 mins more per night
- Blocking time for deep work
- Tracking nutrition 5x/week
- Hosting weekly family check-ins
Their emotional reactivity dropped by 60%. Business revenue rose. Marriage improved. That’s the power of tracked change.
Your First 30 Days With Us
Week 1: Intake call + strategy map. Identify your “big 5.” Set up Tracker.
Week 2: Morning + evening routine builds
Week 3: Assess energy leaks, triggers, daily wins. Adjust plan.
Week 4: Optimize: increase momentum, decrease noise, reinforce clarity.
You’ll gain:
- A morning routine tailored to your season
- A clear blueprint for personal growth
- Emotional relief + renewed energy
Coaching Options
For Men
- Rebuild personal discipline
- Clarify leadership roles at home and at work
- Increase physical energy and mental stamina
For Women
- Reinvent identity after decades of “doing it all”
- Strengthen emotional and physical resilience
- Align purpose with marriage, health, and future goals
For Couples
- Reconnect intimacy + communication
- Design growth-focused family routines
- Align purpose with marriage, health, and future goals
10 Things You Won’t Hear From Us
- “Just think positive.”
- “You need to hustle harder.”
- “Everything happens for a reason.”
- “Self-care is selfish.”
- “You’re too old for change.”
- “If you wanted it bad enough, you’d do it.”
- “You don’t need routines, just passion.”
- “Start when life slows down.”
- “You should be over this by now.”
- “It’s just a phase.”
We don’t sell soundbites. We build systems.
Responsibility is the price of greatness. Not motivation. Not hype. Just ownership.
100XEDGE isn’t your life cheerleader—it’s your corner coach. The one wrapping your hands, calling your blind spots, and shoving you back in the ring when you want to tap out.
FAQs
What is results-focused life coaching?
It’s coaching that’s customized, tracked, and built to transform every area—not just your mindset.
Do you coach men, women, and couples differently?
Yes. Everyone’s life pressures, roles, and triggers are different. While some apply a one-size-fits-all approach, we personalize every coaching journey.
Is this faith-based coaching?
We honor spiritual alignment—but we meet you where you are. Faith informs our lives but doesn’t become your template unless you want it to.
What if I’ve failed coaching before?
Then you’re human. Many of our best clients come from disappointing experiences. What’s different here? We track. Adjust and walk with you.
Ready for a Real Shift?
Together, let’s stop the spiral and build momentum.
Book your free 60-minute Results-Focused Life Coaching Call today.
TL;DR: 100XEDGE is results-focused life coaching that works because it’s grounded in routine, real life, and the resilience of two coaches who live the work, not random inspiration. If you’re tired of dabbling in motivation and ready to change the whole equation—start here.